The Economics of the Big Screen2 lesson(s)
Entertainment (Movies & TV) · Intermediate
The Movie Theater Business: Popcorn, Marquee, and Streaming
By admin · Explore the business of movie exhibition: how theaters earn money, why popcorn matters, the rise and fall of drive-ins, and the streaming challenge.
2
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About this course
This course opens the doors of the movie theater business, the industry that turns films into public events. You will learn the economics of tickets and concessions, the history of exhibition from nickelodeons to multiplexes, how independent theaters survive, and how the streaming era is reshaping the very idea of going to the movies.
Course outline
Independent Theaters and the Streaming Age2 lesson(s)